A Compelling Mission

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What's your nonprofit's mission?   Given the continued talk of reducing charitable tax deductions, along with perennial fundraising challenges, nonprofits these days need compelling mission statements more than ever.   How effectively are you communicating your mission to donors and other constituents?  At a more foundational level, much effort has your board invested in developing a strong mission statement to serve as its guiding compass?

Take that critical time with your board to develop and refine your organization's mission.  Make sure that it it contained in your nonprofit's bylaws and other materials, such as your organization's website, brochures, and fundraising appeals.   As the nonprofit strategizes and works to promote its programs and goals, its well-articulated mission statement will serve as a rallying cry for all.  Using this strategic focus, may much fruitfulness result!